about us

to Japanese

about us for psling brand

  • Address (Atelier): 4-24-3-301, Akatsutsumi, Setagaya-Ku,Tokyo 156-0044 Japan
  • Tel: +81-3-6265-7788
  • Fax: +81-3-6379-1425
  • E-mail: info@psling.net
  • Person in charge: Yasukazu KONNO

P-SLING BRAND

konno yasukazu in louvre

The beginning of Psling was when I, as an international cooperation ODA development consultant, visited a hospital in Azerbaijan in 1996 and saw a young mother holding and soothing her baby with a piece of cloth in the maternity ward. The cloth didn’t seem like a “baby holding tool” but rather a way to integrate the mother and baby. I recalled that the World Health Organization (WHO) was teaching mothers in developing countries how to use cloth for “Kangaroo Care,” and from my experience traveling in Africa, I associated it with the “Onbu” figure using the cloth called “Kanga.”

Later, when my own child was born, I ordered a baby sling from the United States, but found the big shoulder pads and cushioning fabric to be cumbersome. So, I created a prototype that led to the current design of Psling, which felt more like a part of clothing than a baby carrier. I found that using the Psling made baby-wearing more enjoyable.

When I gave the Psling to my overseas friends as a gift, they happened to like the fabric of the Japanese kimono they were using, and gradually more and more people became Psling users through word of mouth.

Finally, in January 2001, I began selling Psling on the internet, and that’s how it all started. Psling is now loved and used all over the world, not only for carrying babies but also for its reputation for making baby-wearing more enjoyable.

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PSNY LLCー
4-24-3-301, Akatsutsumi, Setagaya-Ku,Tokyo 156-0044 Japan

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